Sold out! How SHEday has soared as one of Manitoba’s premier events

Sold out! How SHEday has soared as one of Manitoba’s premier eventsThe sold-out crowd was buzzing in anticipation of a powerful day of inspiring guest speakers and networking with fellow business pros. SHEday 2018, presented by the Women’s Enterprise Centre of Manitoba was held on January 26 at the RBC Convention Centre — and the 1,500 women and men in attendance were not disappointed.

Sheday logoSince 1994, the Women’s Enterprise Centre has been helping women throughout the province successfully start, operate and grow their own businesses. Now in its fourth year, their successful SHEday event has quickly become one of Manitoba’s premier events to encourage further professional growth and development in the business community.

The event space was also filled with empowering opportunities for women in business — from all walks of life and various stages in their career. Speakers and attendees shared their insights, experiences and most of all, their personal stories.

From high-level execs to new entrepreneurs

As attendees experience each year, SHEday was truly a place for everyone to come together on the same level. There were no org charts, hierarchies or limitations to your potential.

With an amazing lineup of speakers from different industries and professions — including high-level executives and up-and-coming entrepreneurs — attendees were gripped to the stories shared on stage. Each speaker offered a unique personal perspective while sharing their journeys in life and in their careers.

Running through the conference was a central theme that every attendee could find relatable — knowing about your story and your value. This included thought-provoking topics on social inclusion, mentorship, connecting with others and pursuing your passion.

It also included the idea of creating a community of collaboration, as displayed by Vicki Olatundun from the Steinbach Family Resource Centre, who brought a distinct energy and passion to the conference. She turned an idea into action, implementing road safety and education for children in Steinbach in hopes of saving lives.

Another topic was about leading ourselves with authenticity. In a standout moment, long-time CTV news anchor Maralee Caruso shared a story about how one of her segments made a lasting impact on her personally. Covering youth homelessness, that story inspired Maralee to bring a voice to the issue in an effort to create change.

The idea of supporting each other in all of our success was also brought to the forefront. More importantly, the speakers demonstrated that it is essential to appreciate what we do for ourselves and to recognize how we can lift ourselves up. As Cate Friesen of The Story Source explained, “Don’t forget to fill your own boots.”

Announcing “SHEaccelerator”

The conference also featured the announcement and launch of SHEACCELERATOR Inc. by the founders of SHEday, Marina R. James and Mary Jane Loustel.

This new organization will incubate programs and initiatives designed to accelerate the success and inclusion of women in professional, entrepreneurial, political, academic, research and other societal experiences.

If you are looking to build your career, network with professionals and contribute ideas to the new SHEACCELERATOR Inc., then attending the SHEday conference is a great place to start. (Keep an eye on the WECM site for the 2019 event announcement for tickets, since the event typically sells out in three days or less.)

Attending with the ACU team

A big thank you went out to all the sponsors for making such an incredible event possible. As a table sponsor, we were happy to represent Assiniboine Credit Union on the day and help conference organizers keep ticket prices at an affordable cost — making such an impactful event accessible to more people.

As employees or board of directors at ACU, each of us walked away with a different takeaway, experience or learning to help us progress in our personal or professional lives. To say we were inspired is an understatement.

Nicole RichotIt was a privilege to sit with so many strong diverse woman from ACU, to share with them and, together hear the stories of other women who have and continue to make positive change in themselves and the many communities they interact with.” — Nicole Ritchot, ACU Board of Director

Crystal LabereroI was extremely proud that ACU was a table sponsor this year. It is such a great event to celebrate, motivate and empower women. I enjoyed listening to the fabulous speakers, reflecting on my own journey as a woman in leadership, and getting to know the women that work in different business units at ACU.” — Crystal Laborero, ACU Board of Director

aBEDOLAI haven’t gotten over the experience and the many things I took with me. One take away was a quote by Julie Michaud, “Your capacity for rejection/success is directly proportionate to your capacity for growth.” ” — Adebola Agbaje, ACU employee

Sam StreggerThis was my first time experiencing SHEday and I have to say it was exactly what I had heard it was going to be. It was so wonderful to be in a room full of beautiful, inspiring women and hearing all of their stories. The stories theme was perfect and you could just feel that powerful energy in the room all day.” — Samantha Stregger, ACU employee


SHEday provided us all with a valuable opportunity to learn and grow. I’d like to believe that we all left the conference energized and ready to tell our own story. I certainly did.


To learn more about SHEday visit the WECM website and Facebook page.

6th Floor, 200 Main Street
Winnipeg, MB R3C 1A8


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