Brendan Reimer Joining Assiniboine Credit Union

Brendan Reimer joining Assiniboine Credit UnionI am pleased to announce the appointment of Brendan Reimer to the new position of Strategic Partner, Values Based Banking, effective August 25, 2014.

2014 is a turning point for us with much change – including my arrival at ACU, restructuring, new branches, and a determination to deepen our commitment to values based banking. The departure of Priscilla Boucher, VP of Social Responsibility and Community Investment earlier this year left us without a leader to guide our commitment to values based banking (VBB). With Brendan’s appointment, we can maintain our focus and have the opportunity to further enhance our social and environmental impact.

Brendan’s primary responsibilities will be to act as strategic advisor to the CEO and senior management team on VBB initiatives; support the board and committees to meet the objectives set out in ACU’s Values Based Banking Policy and action framework; and help ACU embed the principles and practices of values based banking into our core functions and daily work. Ultimately this work will further our reputation as a VBB leader – locally, nationally and internationally.

I look forward to working with Brendan and welcome him to the Assiniboine family.

Read our news story Community Builder to join ACU.


Assiniboine Credit Union is a proud and active member of the Global Alliance for Banking on Values.


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6th Floor, 200 Main Street
Winnipeg, MB R3C 1A8


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